At M-LAB, the in-house marketing and production studio of Cendera Funding, I partnered closely with the Director of Business Development to dramatically improve digital content effectiveness, achieving a 500% increase in video traffic and generating over a million social engagements. My role involved managing post-production services, ensuring that high-quality videos were produced that not only aligned with our branding efforts but also supported our collaborations with realtors, insurance, and construction companies, enhancing cross-industry marketing initiatives.